The challenge facing Bach West Service was creating a digital brand that was separate from Bach-West. The service entity didn't have a website, or any digital assets, and struggled to perform well in search results for their local area. As a service business, they were aware of the importance of a strong online presence but needed the right partner. That's where we came in.
Bach West Service
Creating Something New with Bach West Service
Bach West Service is the service entity for Bach West Distributors, the regional equipment distributor for premium food equipment brands. Covering local areas in the Pacific Northwest, Bach West Service is a family-owned and operated service provider since 1966. They provide expert food equipment services for customers across multiple industries exceeding customer expectations due to their commitment to customers and their expertise in service.
Challenge
The Process
The first step in this project was to create a professional website for Bach West Service. We worked closely with their team to understand their goals and needs, and then set to work designing a website that would showcase their services in the best possible light. We paid close attention to every detail, ensuring that the site was visually appealing, easy to navigate, and optimized for search engines.
But creating a website was just the beginning. Due to their plans, Bach West Service. would need a strong brand identity to stand out in local markets. We worked with them to create additional brand assets. We ensured that their branding was consistent and projected their core values.
Finally, we focused on search engine optimization (SEO) to help Bach West Service perform well in search results. We conducted extensive keyword research to identify the most important terms for their industry and location and then optimized their website accordingly. We also implemented a content strategy that included regular content and CMS item updates, to ensure that they remained visible and relevant online.
The Outcome
The outcomes of this project have been impressive. Bach West Service now has a professional website that accurately reflects its brand and showcases its services and expertise. Their brand identity is strong and consistent, helping them to stand out. And, perhaps most importantly, they are now performing in search results for major keywords, which is driving new traffic to their website and increasing their visibility.
We are proud to have been a part of Bach West Service's journey to online success, and we would love to help your business achieve the same. If you're looking for a partner to help you create a strong online presence, please contact us today.
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