Bach West Distributors

Food Equipment Distributors
Client
Bach-West
Year
2022
Timeline
3 Months
About

Digital Marketing for Premier Food Equipment Distribution

Bach-West Distributors, LLC, operates out of Portland, OR and serves as the master distributor for ITW Food Equipment Group, the Hobart Corporation, and other high-end brands in the Food Retail and Foodservice equipment industries. Bach-West boasts an extensive coverage of the 13 western states through authorized distributors, independent representatives, and grocery wholesalers, all of whom are connected within their network. Bach-West is a family-owned and operated business, dedicated to providing exceptional service to their clients.

Challenge

The challenge was clear: Bach-West needed to update its website and create a digital presence that would reflect its expertise in the industry. They were looking for a partner who could not only create a new website but also develop custom features to meet their unique business needs.

The Process

We started by conducting a thorough analysis of Bach-West's business to gain a deep understanding of its needs and how we could provide the best outcome. From there, we worked closely with Bach-West to create a design concept that would capture their brand and message while also providing a seamless user experience for their customers.

We then built a new website from scratch, including a custom location map and updated content to showcase Bach-West's regional reach.

The Outcome

The outcome of this project was an easy-to-navigate, professional website that reflects Bach-West's expertise and provides an intuitive user experience for its customers. The custom service location map has been particularly helpful for Bach-West, allowing customers to easily find their nearest representative for service and food equipment. If you're looking for a partner to help you create a strong online presence, please contact us today.

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